05.19.08 Personal

Obsession, of the Paper Kind

bsession: a persistent disturbing preoccupation with an often unreasonable idea. I wouldn’t say I’m obsessed with paper goods. Really. I just like everything about the feel, color, and smell. Yes, the smell. There’s just something about walking into a stationary store and feeling at one with my penmanship self.

I love writing—and receiving—letters, so in staying true to this compulsion, I ensure everything that leaves my office is accompanied by a hand-written note. When I was a manager for Nordstrom, it was company policy to contact our dedicated clients via hand-written notes. I guess the philosophy of personal touch stuck with me because I feel like I write notes all day!

From the inception of my business, I invested in personalized paper goods and I felt like it could be used a point of differentiation. I still subscribe to this thought. Now that I’m currently undergoing a rebranding, one of the first things I had to do was reinvest in paper goods. When I spoke to Allison of Sadori Studio, I told her exactly what I wanted: clean, simple, modern. What she produced was a card with rounded edges, my logo, and a black ribbon band. On the inside is personalized signature and contact information. It’s perfect for what I need and want!

If you’ve been following this blog for a while, you’ll know that my paper good obsession reaches out to the more ghetto fabulous regions: Post-It Notes. Also known as the step-child of the paper world, Post-Its are my best friend. I can’t tell you how much I really use them because one might think I hoard cats in my home and hide croutons under my bed, but suffice to know it’s a lot. I use them for grocery lists, to-do lists, Oh-I-like-this-song notes, reminders, I Love You notes, postage, Can-you-please-take-out-the-trash notes. Everything. My family and fellow blog readers have been kind in fueling my obsession (much to JD’s chagrin), so here’s proof of a future crazy lady:

And the funny thing is I’m sure I’ll go through all these Post-Its in about a month. Like I said, I’m obsessed.
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Natarsha - What a cute couple, so full of energy and spunk! love it!  05.23.08 - 7:06am
melissa pearce - l.o.v.e. I love the notecard. I am so obsessed with paper products. I sometimes go into a stationary store just for smelling and touching all the different papers and I know I am so weird for it. when was it you got business cards for the first time in your journey of becoming?  05.22.08 - 10:32am
Donna - Oh yeah I am with you on the paper products!!! I think I buy a new notebook or folders or note pads at least once a week...oh and pens too it's bad...TJ Maxx is great for these find also!!  05.21.08 - 9:59am
david b ~ ohana photography - ooo ooo! i see the one's i got you with the otter holding the star! your new biz cards are classy and beautiful like you!  05.21.08 - 2:17am
Sarah Barlow - Oh..and BTW...totally forgot to tell you that I love your blog. AMAZING. Oh..and I love you too of course:)  05.20.08 - 3:20pm
Sarah Barlow - HOLY COW....number one I LOVE the new cards they are brilliant!....number two....I'm crazily obsessed with anything paper too....I pretty much have enough post it notes and stationary and journals to last two lifetimes. Maybe we should go to therapy together?? :)  05.20.08 - 3:19pm
cassandra m - girl...i thought i had an obsession with sticky notes...ohhhh. you're much worse than I....ha.ha. I still hand write notes to clients, friends, family...I love stationary too!  05.20.08 - 12:59pm
Trista Lerit - LOVE the new note cards Jas! I love paper just as much as you! My new stationary should be here any day now...can't wait!   05.20.08 - 9:04am
Fabiano - WOW! I didnt even know that there are so many cool blocknotes out there. I like the one that looks like a shoe.  05.20.08 - 7:16am
Simply Modern Weddings - Loving the new cards girlie! Like you, I am a post it note fanatic...esp the cute ones!  05.20.08 - 12:54am
MOnique - Viva list makers, viva post-it addicts, Viva!  05.19.08 - 11:46pm
Roxanne @ Southern Wedding Style - I love the new card. It's very swanky. By the way, I am a secret fan of sticky notes myself. I think I have the stars with the swirly patterns.  05.19.08 - 11:20pm
ricki ford - I love the new logo.  05.19.08 - 10:07pm
Rachel Brooke - I'm a paper hoarder myself. I think that Sadori Studios did a perfect job on your fits your new look.  05.19.08 - 8:08pm
Iliana - I have to say I love the post it that says "why yes, i am over qualified"! Every woman should have one!  05.19.08 - 5:11pm
Marianne - Love the new cards! Rounded corners are so chic. My last two business cards have had them too. awesome!  05.19.08 - 4:49pm
craig stodola - I'm such a "paper freak" from growing up as a graphic designer. Places like Broadway Paper in Milwaukee and Kate's Papery in SOHO New York City just ooze textures, colors and patterns. The fibrous handmade papers and toothy papers from French Paper Company can really pull a good design together. :) HA! good to know there are more people out there like me. I was feeling like a lonely person. :) c  05.19.08 - 4:28pm
brianna - sometimes i'm nappy-headed and i really wasn't offended. no harm.  05.19.08 - 3:30pm
Mariah - Nappy headed step child? Was that supposed to be funny? That language is really offensive, I am shocked you'd write that. I'm sure you didn't mean anything by it- but you should really be more sensitive.  05.19.08 - 3:25pm
gabriel.ryan. - i never knew you were a manager at nordstrom... too funny... me too. [well i was an assistant manager] mens shoes. cool paper.  05.19.08 - 3:03pm
Paul Kremer - Beautiful in its simplicity. I love it!  05.19.08 - 2:51pm
Erin Conrad - oh, i am right there with you girl! in fact, i have almost every single one of those that you have pictured...and the smell, my friends all make fun of me for smelling new paper! you rock.  05.19.08 - 2:20pm
Jasmine* - Hi friends! Just for clarification, this is my NOTECARD, not a business card...that's in the works right now! ;)  05.19.08 - 2:14pm
Cathy Crawley - Your card is GORGEOUS!!!  05.19.08 - 2:09pm
erin. - Love the cards! So sophicated!! I love the post its too! I am the same way in paper goods stores. Glad to know there are others just like me with their stationary obsession!!  05.19.08 - 1:45pm
kelly - i love paper too! and notes, post its, etc. except i don't have quite the collection you do! LOVE LOVE LOVE your new business card!   05.19.08 - 1:42pm
Tiffany - hello new cards!!!! I LOVE them! So hip and you!  05.19.08 - 1:13pm
Matthew Saville - Oh boy, you and my fiancee Joy should never meet. You would be like two addicts... =Matt=  05.19.08 - 12:57pm
Rae Barnes - I am freaking out over your new cards! "LOVE them" is an understatement. :-)  05.19.08 - 12:34pm
Furious Photographers - That is one wicked card! I am planning to make new business cards for my wedding photography biz and your simplicity inspires me! Ciao, Lawrence  05.19.08 - 12:13pm
Danielle S - I am laughing the whole time I am reading this post, because I am the exact same with paper goods! Especially post-its! I also have some of the same ones that you pictured.... great minds think alike....? lol ps, love the new branding  05.19.08 - 11:58am
Paula - Ok, I love this one and I can SO relate. If I had my camera here in my classroom (I know, gasp!) I would take a picture of the clear, plastic, several gallon tub that is completely full of nothing but packages of cute post-it-notes.   05.19.08 - 10:54am
Shari Barnes - LOVE the new branding!! It just fits your style so well! I also love your paper obsession! I am the SAME way! ;-)  05.19.08 - 9:57am
karlin connell - I actually showed my husband this post on your blog because he swears at least once a week that my obsession with Post-Its and all things paper is unhealty:) I love it. Do you get that same excited feeling when you go in a stationary store. I find reasons to need new stuff! you said, we're obsessed.  05.19.08 - 9:56am
dawn B - I love paper smell! Do you secretly sniff notebooks, magazines, paper so no one sees you? I DO! Oh, The new and larger size TV Guides have an awesome smell!  05.19.08 - 9:56am
Jane Lok - You're absolutely right. When I received your note on your gorgeous stationery, it definitely stuck in my mind and continually reminds me of what a fabulous lady you are. =) I love the new logo!  05.19.08 - 9:49am
andrea - Love the new brand and notecards jasmine! obviously your not the only one with the paper obsession. im with you on this one! give me a piece of nice new paper and youll find me with it up against my nose! they smell cant get any better!  05.19.08 - 9:40am
Rachel Dallaire - Love the cards! And my paper obsession has to do with notebooks. I have a wawillion, but always have room for more. :-)  05.19.08 - 9:35am
Alicia - I LOVE your new cards! Rounded corners are super fabulous! I want one for my album or something. ;)  05.19.08 - 9:09am
leah g - I completely understand. I would say that my addiction to paper started somewhere in childhood when I would visit my mother's office where her secretary would gift me with a post-it pad or stenographer's notebook. Now, everytime I see cute stationary or notepaper, it takes everything in me to walk away. I have the yellow post-its with the flower border. And, to feed your obsession, I just picked up some beautiful black and white brocade thank you notes from Hallmark last weekend. . .  05.19.08 - 9:06am
jackie wonders - i LOOOOOVE paper too! texture, color, print, weird shapes and sizes- everything. these are the little things that make life fun and quarky. i think it's an artist thing...  05.19.08 - 9:03am
David Manning - I'm actually really glad to hear that you have this obsession too! I've changed my business cards three times this last year, because they just didn't represent me. Everyone said I was nuts, but I know that the first thing anyone does when you hand them your business card, is flip it over a few times. My new ones are coming this Wednesday and I'm super excited!  05.19.08 - 8:58am
David [C+D] - What? What's wrong with that obsession??? Cathy and I are preparing our own line of letterpress business cards and thank you cards so believe me, I am 100% supportive of your craziness. Is there any way we could get one of those? :-D  05.19.08 - 8:39am
Andrea - Pretty notes! I love the simplicity of black + white.   05.19.08 - 8:30am